Marketing Manager

Native Teams is a global platform for work payments and employment. Beyond managing payroll, compliance, and taxes, we integrate financial tools to maximize the value of every work payment, worldwide. We are expanding our global team and looking for a Marketing Manager to bring their wider knowledge and help us get our product and service more widely known and used.

Would you like to take on a new challenge in the field of Marketing in a successful, fast‑growing global start‑up? We are seeking a Marketing Manager for North America who will play a pivotal role in shaping and executing our regional marketing strategy. This individual will be responsible for developing tailored campaigns that resonate with our Ideal Customer Profiles (ICP), driving brand visibility, and generating demand across the US and Canada.

The right candidate will have a strong grasp of the North American tech ecosystem, the ability to build and leverage partnerships, and a proven track record of delivering measurable marketing outcomes. Key Responsibilities Conduct deep market analysis to identify opportunities, competitor moves, and audience insights across the US and Canada. Ensure campaigns are designed to directly resonate with our ICPs, reflecting the distinct business cultures and dynamics of North American markets.

Develop integrated marketing campaigns tailored for the US, with expansion into the Canadian market. Drive earned media efforts, partnerships, and collaborations to boost visibility and credibility across North America. Collaborate with PPC, Brand Marketing, and Automation teams to align strategies and secure stakeholder buy‑in.

Ensure seamless execution of campaigns from planning to delivery. Partnerships & Networking Build and nurture relationships with media, industry influencers, and tech partners across the US and Canada. Leverage personal and company networks to create co‑marketing opportunities, event presence, and thought leadership initiatives.

Performance Measurement & Reporting Define clear KPIs for brand visibility, lead generation, and pipeline contribution. Track, analyze and report on campaign effectiveness, continuously optimizing for better ROI. Share insights with leadership and cross‑functional teams to guide future strategy.

Requirements Experience: 5+ years in B2B Marketing, preferably in tech/SaaS, with at least 2 years in a regional role covering North America. Expertise: Strong understanding of the US and Canadian markets, customer behavior and media landscape. Skills: Proven ability to design and execute tailored marketing campaigns across North American markets.

Strong proficiency in earned media, PR and partnership management. Excellent stakeholder management, able to influence and secure alignment across teams. Analytical mindset with experience measuring marketing performance and ROI.

Network: Existing connections in the US and Canadian tech ecosystems are highly desirable. Language: Fluency in English required; French proficiency is a plus (given Canadian market presence). #J-18808-Ljbffr