Digital Marketing Manager

Job Title: Digital Marketing Manager

Location: Hyderabad (Work from Office)

Experience: 5–6 Years

Employment Type: Full-Time

About the Role

We are looking for a results-driven and strategic Digital Marketing Manager with 5–6 years of hands-on experience in executing and leading end-to-end digital marketing initiatives. The ideal candidate should be performance-oriented, data-driven, and capable of owning complete digital growth from strategy to execution.

This is a full-time, work-from-office role based in Hyderabad.

Key Responsibilities:

1.     Strategy & Planning

·      Develop and execute comprehensive digital marketing strategies aligned with business goals

·      Plan and manage annual/quarterly digital marketing budgets

·      Identify new growth opportunities across digital channels

2.    Performance Marketing

·      Lead paid campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other platforms

·      Optimize campaigns for lead generation, conversions, and ROI

·      Manage CAC, CPL, ROAS, and performance metrics

3.     SEO & Organic Growth

·      Drive on-page and off-page SEO strategies

·      Oversee keyword research, content optimization, and technical SEO

·      Improve website ranking and organic traffic growth

4.     Social Media & Branding

·      Manage and scale social media presence across platforms

·      Build brand positioning and engagement strategies

·      Oversee content calendar and creative direction

5.     Website & Funnel Optimization

·      Monitor website performance (Google Analytics, Search Console)

·      Improve landing pages and conversion funnels

·      Implement A/B testing strategies

6.     Analytics & Reporting

·      Track, analyze, and report campaign performance

·      Present weekly/monthly insights to leadership

·      Use data to refine strategy and improve outcomes

7.     Team & Vendor Management

·      Coordinate with designers, content creators, and agencies

·      Lead and mentor junior marketing team members

·      Ensure timely execution of campaigns

Required Skills & Qualifications

·      5–6 years of experience in Digital Marketing (end-to-end ownership)

·      Strong expertise in Google Ads, Meta Ads, LinkedIn Ads

·      In-depth knowledge of SEO, SEM, and performance marketing

·      Proficiency in Google Analytics, Search Console, Tag Manager

·      Experience with CRM tools and marketing automation platforms

·      Strong analytical and problem-solving skills

·      Excellent communication and leadership abilities

Preferred Qualifications

·      MBA / bachelor’s degree in marketing, Business, or related field

·      Experience in B2B/B2C lead generation environments

·      Hands-on experience with marketing automation tools

What We’re Looking For

✔ Strategic thinker with execution excellence

✔ ROI-focused and data-driven mindset

✔ Strong ownership and accountability

✔ Ability to thrive in a fast-paced environment

Why Join Us?

Opportunity to lead and build digital growth strategy

High ownership role with leadership visibility

Collaborative and growth-oriented work environment