Graphic Designer/fashion

Company : IDEX Location : Bangalore About Us At IDEX, we believe remarkable talent, enthusiasm, and creative thinking add up to great work. We are looking for a creative and detail-oriented Graphic Designer with a strong fashion editorial focus to design visually compelling assets for our e-commerce platform. The ideal candidate will have a keen eye for aesthetics, a deep understanding of typography and layout, and a passion for creating engaging visual fashion stories. You will collaborate closely with our content, marketing, and product teams to produce high-quality editorial designs that enhance our brand's image and drive customer engagement. Responsibilities: ● Editorial Design & Layout: o Design visually appealing layouts for editorial content, including articles, blog posts, lookbooks, style guides, and promotional features. o Create engaging visual content for digital platforms, including website banners, email campaigns, social media posts, and app notifications. o Ensure consistency in design across all editorial materials, maintaining brand guidelines and visual identity. o Develop and maintain a library of design templates and assets for editorial use. ● Visual Storytelling: o Translate written content into compelling visual narratives that resonate with our target audience. o Select and manipulate images, illustrations, and typography to enhance the storytelling aspect of editorial content. o Create visually cohesive and engaging experiences that guide users through editorial content. ● Collaboration & Communication: o Present design concepts and revisions to stakeholders, incorporating feedback and ensuring alignment with project goals. o Manage multiple projects and deadlines effectively, prioritizing tasks and delivering high-quality work on time. ● Brand Development & Maintenance: o Maintain and evolve the brand's visual identity across all editorial platforms. o Ensure all designs adhere to brand guidelines, including typography, colour palettes, and imagery. o Stay up-to-date with current design trends and best practices, bringing fresh ideas to the team. ● Asset Management: o Organize and maintain a digital asset library, ensuring easy access to design files and resources. o Prepare design files for web and print production, ensuring optimal quality and performance. o Optimize images for web usage. Qualifications: ● Experience Level: 2-4 years of experience in Graphic Design Bachelor's degree in Graphic Design, Visual Communication, or a related field. ● Proven experience as a Graphic Designer, preferably with a focus on editorial design in an fashion/luxury print or e-commerce or related industry like Nykaa, Myntra, Amazon Fashion, Tata Cliq, etc. ● Strong portfolio showcasing expertise in layout design, typography, and visual storytelling. ● Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Lightroom), Figma, AI tools like Midjourney, Stable Diffusion, Dall-E, etc. ● Skilled designing/animating for paid media (Social + Motion Graphic Ads). ● Knowledge of web design principles and best practices. ● Excellent communication and collaboration skills. ● Ability to work independently and as part of a team. ● Strong attention to detail and a keen eye for aesthetics. ● Familiarity with digital asset management. ● Understanding of UI/UX principles is a plus. Location Bangalore Work from Office 6 days working Age: Below 35 years Interview Rounds: Minimum 2 rounds of interview Interview Mode: Based on Panel Availability